Video Marketing
As the internet develops and new technologies become available, the quality of advertising increases. What was effective just a few short years ago doesn’t work anymore. Much as print advertising was replaced by electronic advertising on the web, standard ads are being replaced by video marketing. Marketing your company is no longer just a color snapshot of your offer, but now a complete presentation,
Video marketing is a way of presenting your company to the world in a two or three minute presentation that answers all of your potential customers’ questions. You can make it shorter or longer depending on the medium you place it on, but it’s basically a video presentation about you that should engage your audience in a far more interactive way than a simple print advertisement. Today’s consumer is more educated and requires more information to do business with anyone. Video marketing is now becoming the most effective way to communicate the message.
If you doubt this, just look at YouTube. YouTube is the fourth most visited site on the World Wide Web. That in itself is evidence of the power of video marketing. At L7 we’ve reviewed and kept statistics and we know that businesses that use video marketing make more money than those who don’t. We offer this service to everyone, both as a stand-alone service and as part of our search engine marketing plans.
Virtual Video Spokesperson
The newest technology in streaming video that will set your internet marketing apart from the rest of the internet advertising currently used today. Internet Video is set to be the dominant medium for the 21st century. Soon all of our Television will be delivered over the net. Right now today you can get you message playing live on your web site. Web design and web marketing is a vital key in bringing consumers to your business. Considering approximately 75% of all business in the world is conducted over the web.
What is a Virtual Video Spokesperson? It’s the newest form of website video marketing using real people right on your website. Imagine having a company spokesperson that Greets, Informs and Sells your products and services 24/7 right from the website.
Sometimes you get only one chance to make a first and lasting impression. In the fast and furious world of the Internet that is certainly the case. You have only a few seconds to either grab or lose the attention of your intended audience. Nothing grabs a person’s attention like video. It is said that sight alone is 35 times more powerful than sound alone when it comes to marketing. Going even further, nothing grabs someone’s attention like a real life person presenting your product or service directly out of someone’s email Inbox or web site. Whether you are looking for a spokesperson, animation, presentation, or advertisement L7 will help create the attention you are looking for and place it on your website or in your email campaigns to your customers.
Video Landing Pages
This service might just be one of the most powerful tools yet to increase your conversion rate and help capture visitors in a way that will separate you from your competitors. Home pages are not meant to be landing pages and standard landing pages with just text and even flash are quickly becoming a thing of the past. Video landing pages will bring your website into the future.
There are many ways to bring traffic to your website but they won’t bring you any business unless you can capture the attention of the visitor within 5 seconds and hold it long enough for them to read about what you have to offer. The attention span of internet users gets shorter and shorter as technology improves and society speeds up. A video instead of just a written page will accomplish that.
They say that a picture is worth a thousand words. Then this means video is worth thousands of dollars in revenue to your business. One of our most successful techniques is combining a video landing page with a sign up or email opt-in box that your visitors will know to use because the video tells them to. You’ll have no trouble determining what constitutes a conversion because your database will contain the names and email addresses of those who watched your video.
As a Search Engine Optimization specialist, L7 has to stay current on all new technology that is developed in the search engine marketing industry. Video is indexed and ranked by search engine algorithms just as text is. Those who know what the search engines are looking for are the companies that will be able to bring yours to the top of page one. L7 is one of those companies.
Ask about our Video Landing Page service as a stand-alone service or as part of a search engine optimization campaign. Enhance the power of your website with the latest technology available. YouTube is the fourth most visited site on the web because internet users prefer video over all other previously popular mediums. Make your website come alive with video landing pages and see the difference in your numbers.